Magazine

A legacy-driven media platform documenting Korean excellence in culture, economy, and identity

Culture

July 23, 2025

K-POP's Evolution in 2019

A Year of Triumphs and Trials in K-Pop: 2019 in Review

By Priscilla Song

Priscilla Song is a junior at Tenafly High School and is the Junior Reporter of Mom & I Magazine. She serves as the Managing Editor for her school newspaper. An avid K-Pop fan, her favorite groups include IZONE, NCT, and BLACKPINK.*



Rising Stars and Record-Breaking Releases

As 2019 has drawn to a close, the Korean music industry reflects on a year filled with over 300 song releases and 56 debuts. While the year was marked by fresh beginnings and novel concepts, it also faced various controversies and losses. Among the "Big Three" entertainment groups—JYP, SM, and YG—my personal favorite this year was JYP. Groups such as ITZY and TWICE stood out with their vibrant comebacks. ITZY's debut track "Dalla Dalla" attracted significant attention, tallying over 150 million views—a remarkable feat for a rookie group. Similarly, TWICE sustained a busy schedule with five music videos and four albums released this year, in Korean and Japanese. Their successful world tour, which included three stops in America, underscored their position as a leading girl group globally.


New Faces Shaping the Industry

Among 2019's rookie groups, Everglow captured the interest of audiences worldwide with their debut song "Bon Bon Chocolat." Their subsequent release, "Adios," sparked debates over its resemblance to BLACKPINK's "Kill This Love," yet both tracks have carved out individual paths of appreciation. Furthermore, groups from CUBE Entertainment, such as CLC and (G)-IDLE, were noted for their distinct styles and self-produced music, further enriching the industry landscape.


X1 emerged from the reality show "Produce X 101" and, despite initial doubts about the lineup, impressed with their professional debut. The group's wide age range, spanning 10 years, allowed them to connect with diverse generational audiences.


Global Expansion and Cross-Cultural Collaborations

Over 20 K-Pop artists embarked on American tours, highlighting the genre's expanding influence. Collaborations with Western artists, such as BTS teaming up with Charlie XCX and Lauv, showcased a blending of musical styles and cultures. Such projects emphasized music as a universal language that transcends linguistic barriers.


However, SM Entertainment's introduction of "Super M," a supergroup combining members from SHINee, EXO, and NCT, drew mixed reactions. While the formation aimed to penetrate the American market, it also sparked concerns over potential neglect of existing groups.


Controversies and Scandals

The industry faced major upheavals, notably with the Burning Sun scandal involving Seungri of Big Bang. Allegations of criminal activities shocked fans and tarnished YG Entertainment's reputation. Further scandals involving iKON's B.I and the resignation of YG's founder, Yang Hyunsuk, contributed to a tumultuous year for the company.


Remembering Sulli and Raising Awareness

The tragic passing of former f(x) member Sulli in October highlighted the harsh pressures faced by idols. Her death underscored the urgent need for addressing mental health issues within the industry and prompted broader awareness about the impact of public scrutiny.


A Decade Ends, A New One Begins

2019 was a noteworthy year for K-Pop, branded by inspiring achievements and heartbreaking events. As the decade concludes, both fans and artists stand on the cusp of new beginnings, with anticipation and hope for what the next ten years will bring.